Browsing วิทยาลัยนานาชาติ by Subject "Agent Generated"

Now showing items 1-1 of 1

    • The impact of video marketing in social media on consumer perception and expected behavior 

      Hong, Sun (Rajamangala University of Technology Krungthep, Faculty of Human Resource Development and Management International College, 2021)
      The emergence of mobile short video challenges the company to become the sole creator of marketing messages. The purpose of this research is to explore the impact of user-generated video (UGV) and agent-generated video ...